Every no brings you closer to success, and other advice on innovation.

“Just ask. What is the worst thing that can happen?”

Marianne Haugland Hindsgaul says that this is her business motto. It has opened doors to amazing opportunities during her journey as an entrepreneur, for example when she pitched to a room full of VPs at Lego or Square`s CEO Jack Dorsey, or when she got to collaborate with unicorn company Medallia. Or the newest achievement – moving to New York to take Bubbly on the global market with Tapad`s accelerator, The Propeller Program.

The start
Marianne started Bubbly in 2013 together with her husband and serial entrepreneur.

– I have held different leadership positions in big companies for the past 20 years. During this time, I was helping Kim (husband) with two of his startups.

But when Bubbly came along, it was too hard to not be a part of this new venture. She quit her job and became a full-time entrepreneur. The idea of Bubbly was born during their previous startup – Abra, that they sold in 2009. Which was vending machines for the corporate market, like Nespresso.

– I love great design, and how beautiful things affect us. Creating Abra inspired me to do something that could combine design, customer acquisition and in-the-moment customer communication.

The result was Bubbly – a hot piece of hardware with intelligent software system put in a vending machine that looks like it is from the future.

You can read the rest of the article at Planet Entrepreneur where I regularly publish interviews with entrepreneurs in collaboration with Telenor.